July 17, Beijing - Hanergy Holding Group, a pioneering multinational clean energy company continues to strengthen its foothold in the global market. The company has recently grabbed 42 rank in 2018 list of China’s 500 most valuable brands with a brand value of RMB 96.2 bn, up by 35 percent from RMB 62.8 bn in 2016.
The list of China's 500 Most Valuable Brands is released by World Brand Lab, the leading independent consultancy of brand valuation and marketing strategy in the world. It evaluates brand value based on three dimensions: financial performance, customer impression and brand awareness.
Hanergy’s featuring in the list of ‘China's Top 500 Most Valuable Brands’ for the consecutive 3rd year clearly manifests company’s continuous growth trajectory and its leading position in the new energy industry.
Speaking on the achievement, Zhang Bin, Hanergy’s senior vice president said, “We are extremely delighted to make it to the list of China's 500 Most Valuable Brands for the third consecutive year and having emerged as one of China’s leading players in new energy industry. Having said that, we are glad to gain recognition as well as a strong endorsement from a credible industry body, World Brand Lab. This further fuels our commitment towards our consumers and develop ground-breaking products by bringing to use our world-leading thin film solar technology and provide green energy solutions to the world.”
Hanergy is also on the list of ‘Super Brands’ as part of ‘Super Brand Plan’ initiated by World Brand Lab. As Prof. Stephen Woolgar states, “Brand carries a country’s culture and ideology. Strikethrough the brand represents country economic power and global influence.”
He further explains while endorsing Hanergy, “Through this initiative our plan is to grant a Super Brand Seal of approval to Chinese brands like Hanergy that are being tested for excellent quality and customer satisfaction. The goal is to build the consumer trust in Chinese brands. Hanergy’s product innovation promotes brand innovation and proves its brand influence in the mobile energy field. I believe that Hanergy will gain more respect and popularity among customers in the global market.”
Hanergy is rapidly making advances in the global market through its innovative and path-breaking new energy solutions. Today, Hanergy’s brand development is in-line with the trend of the times focusing in particular on creating mobile energy.